Strategic Leadership: Best Practical Leadership Style to Business Strategies in the Period of Covid-19 Epidemic


The number of new leadership theories that are labelled is increasing day by day. This increase is depending on continuous change in environmental conditions. A variable of fluctuations on business environment increases the need for new leadership styles that can effectively respond to the needs of the change in business processes and cope with uncertainty. One of the new leaderhip styles that can develop strategies successfully in a rapidly changing environment is the strategic leadership. Strategic leaders have the power to influence all followers of the business by successfully implementing of strategic management tools to organizational processes. Strategic leaders are the people who can improve the firm’s and their followers’ performance by increasing dedication to the business objectives. To sum, strategic leaders differ from other types of leaders since they have the ability to cope with uncertainty and to envision the future of organizations. In this period of Covid- 19 Epidemic, everyone is going through extraordinary days in globally. To manage successfully strategies of businesses regarding the changing conditions and uncertainties on business environment and to motivate the enterprises that could bring social and innovative solutions to the problems caused by the Covid-19 Epidemic are so crucial. There are two options for leaders in this period: Either managing the uncertainties about the business successfully with the help of a vision developed with a solution- oriented vision and common sense or loosing the balance in the face of uncertainties by performing an unsuccessful leadership practices. Leadership has a great importance not only on strategic decisions but also on whole organizational decisions. In this study, after giving some brief information about strategic leadership style and discussing its differences among any other leadership styles; how will legendary strategic leadership skills be effective on the business strategies on the period of Covid-19 Epidemic will be discussed. The scope of this study denotes the arguement that strategic leadership style is the best fitted and practical to up-to-date business environment under the sway of Covid-19 Epidemic. Besides, this study indicates strategic leadership has a vital stature on alleviating the negative impacts of the changing organizational facilities due to Covid-19 Epidemic as well. This study will provide significant contributions and prominent insights to the academic literature and businesses and industries regarding debates and suggestions about strategic leadership stated in the study.


Keywords


Strategic Leadership, Covid-19, Epidemic, Business Strategies, Leaderhip Style

Author : Duygu HIDIROĞLU
Number of pages: 1945-1955
DOI: http://dx.doi.org/10.29228/TurkishStudies.43445
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Turkish Studies-Social Sciences
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